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International enrollment has long been a safety valve for U.S. colleges and universities — boosting revenues and reputations as the demographic cliff looms over the domestic market.

But international students aren’t just affluent scholars from the global north. Increasingly, they include low-income and middle-class learners from emerging economies like Vietnam and Brazil.

The Chronicle surveyed 230 enrollment managers and international admissions officers to learn how they’re adapting to evolving global markets. Download the full Research Brief to explore the three strategies that stood out:
  • Building new pipelines to diversify international recruitment.
  • Refining recruiting practices to reach new audiences.
  • Bolstering on-campus support to help international students succeed.
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International enrollment has long been a safety valve for U.S. colleges and universities — boosting revenues and reputations as the demographic cliff looms over the domestic market.

But international students aren’t just affluent scholars from the global north. Increasingly, they include low-income and middle-class learners from emerging economies like Vietnam and Brazil.

The Chronicle surveyed 230 enrollment managers and international admissions officers to learn how they’re adapting to evolving global markets. Download the full Research Brief to explore the three strategies that stood out:
  • Building new pipelines to diversify international recruitment.
  • Refining recruiting practices to reach new audiences.
  • Bolstering on-campus support to help international students succeed.
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